Cadillac had an interesting April. SRX SRX SRX was the order of the day, as sales of the Crossover were close to 1/2 of Cadillac sales for the month, at over 6K sold, up 40%. Escalade continues a strong year, up over 100% for the month and for the year to date. Overall Cadillac sales are now about even with last year.
A change for April was XTS sales were up over last month, showing some sedan strength. The ATS and CTS continued with muted sales. BMW meanwhile was up 9% at a new max of 26K vehicles for April, and has sold 105K vehicles in the US YTD (BMW Brand) vs half that for Cadillac. Mercedes sold 32K vehicles in April, and is at 118K for the year.
|January – April|
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From the press release:
- Cadillac deliveries in April were up 14 percent and the brand’s calendar-year-to-date sales are in line with 2014.
- Escalade sales were up 144 percent. The SRX crossover saw a 41-percent increase and the XTS sedan was up 14 percent.