Cadillac CTS and SRX sales continue to shine, at over 4500 of each sold in September. CTS sales were up 24% and SRX sales were up 22% compared to 2010. The last of the DTS model are clearing the lot, hopefully reaching homes of the people who love that model. Cadillac continues to make strong numbers while avoiding lower margin fleet sales.
Total Cadillac sales for the month were flat with last year, but strengthened sales of key models bodes well for Cadillac when the DTS-replacing XTS arrives this summer, and the volume-leading ATS arrives in the Fall.
September | (Calendar Year-to-Date) | ||||||||
January – September | |||||||||
2011 | 2010 | % Chg Volume | %Chg per S/D | 2011 | 2010 | %Chg Volume | |||
Selling Days (S/D) | 25 | 25 | |||||||
CTS | 4,663 | 3,760 | 24.0 | 24.0 | 41,900 | 32,516 | 28.9 | ||
DTS | 583 | 1,870 | -68.8 | -68.8 | 10,755 | 13,987 | -23.1 | ||
Escalade | 1,527 | 1,211 | 26.1 | 26.1 | 10,491 | 11,053 | -5.1 | ||
Escalade ESV | 713 | 824 | -13.5 | -13.5 | 5,770 | 5,698 | 1.3 | ||
Escalade EXT | 174 | 180 | -3.3 | -3.3 | 1,415 | 1,376 | 2.8 | ||
SRX | 4,901 | 4,027 | 21.7 | 21.7 | 39,861 | 36,730 | 8.5 | ||
STS | 180 | 745 | -75.8 | -75.8 | 2,986 | 3,473 | -14.0 | ||
XLR | 0 | 3 | ***.* | ***.* | 12 | 180 | -93.3 | ||
Cadillac Total | 12,741 | 12,620 | 1.0 | 1.0 | 113,190 | 105,013 | 7.8 |
Summary: Good numbers for CTS & SRX. Escalade recovering a bit. New 0% financing offers may help strong sales for Oct.
Release Summary:
Cadillac : Combined sales of the Cadillac CTS sedan, coupe and wagon increased 24 percent compared with September 2010. In addition, the Cadillac SRX was up 22 percent. Cadillac reduced its fleet sales by 54 percent.