Cadillac Sales Surge led by SRX for Oct 2012

With the Cadillac ATS doubling sales from last month at 1,200 units sold, and the SRX having a great back-to-school showing of over 5,500 units sold, a nice Cadillac sales surge brought 14.5% sales growth over last year.


October   (Calendar Year-to-Date)
January –  October  

2012 2011 %Change Volume
2012 2011 %Change Volume
ATS 1,266 0 ***.*
1,877 0 ***.*
CTS 2,344 3,918 -40.2
40,809 45,818 -10.9
DTS 1 404 -99.8
463 11,159 -95.9
Escalade 990 1,424 -30.5
10,284 11,915 -13.7
Escalade ESV 668 722 -7.5
6,463 6,492 -0.4
Escalade EXT 174 163 6.7
1,522 1,578 -3.5
SRX 5,521 4,984 10.8
45,745 44,845 2.0
STS 1 180 -99.4
158 3,166 -95.0
XLR 0 0 ***.*
0 12 ***.*
XTS 2,540 0 ***.*
9,696 0 ***.*
Cadillac Total 13,505 11,795 14.5
117,017 124,985 -6.4

GM Sales Summary

“GM had a solid October in a month that was marked by a devastating national tragedy,” said Kurt McNeil, vice president, U.S. sales operations.  “All of us at GM are deeply saddened by the loss of life and the extensive damage caused by the storms, but we’re really encouraged by the national and local response, which will speed the recovery.”

GM’s new cars had a standout performance in October.

“With new designs like the Chevrolet Spark, Buick Verano and Cadillac ATS, and a growing reputation for quality and good resale value, we are becoming an even more formidable competitor in every segment – not just traditional GM strongholds like trucks,” McNeil said.

Cadillac August Sales up 11% in 2012

Cadillac August sales improved 11% with especially strong SRX results, and the first full month of XTS sales.  Both CTS and SRX were over 5K Cadillacs for the month, with XTS in the 2K range.


August    (Calendar Year-to-Date)
January –  August   

2012 2011 %Change Volume
2012 2011 %Change Volume
CTS 5,136 5,783 -11.2
35,362 37,237 -5.0
DTS 11 719 -98.5
460 10,172 -95.5
Escalade 1,264 1,105 14.4
8,381 8,964 -6.5
Escalade ESV 742 655 13.3
5,200 5,057 2.8
Escalade EXT 183 174 5.2
1,160 1,241 -6.5
SRX 5,203 4,627 12.4
35,564 34,960 1.7
STS 7 145 -95.2
156 2,806 -94.4
XLR 0 0 ***.*
0 12 ***.*
XTS 2,158 0 ***.*
4,650 0 ***.*
Cadillac Total 14,704 13,208 11.3
90,933 100,449 -9.5

Cadillac August Sales Summary

The Cadillac ATS is expected to arrive in showrooms this month.  Cadillac is targeting 5K units a month from ATS, although to reach 3 series success will take 9K units per month, so we’ll see.

 

Cadillac Sales in July 2012 up 21%

Cadillac sales are rolling with the XTS in the showroom now, and the ATS on the way.

Cadillac July 2012 Sales

Cadillac July 2012 Sales

Yes, the Cadillac XTS has reached the showrooms.  Just over 1,700 found their way to new homes the first full month of some availability.  I’d like to see the Cadillac XTS attain CTS or SRX numbers of over 4K per month, so we’re not there yet but it is in the running.

Cadillac CTS sales continue strong, and SRX almost broke 5K again this month, and outsold the CTS.  DTS and STS are still clearing out the last few available cars.


July      (Calendar Year-to-Date)
January –  July     

2012 2011 %Change Volume
2012 2011 %Change Volume
CTS 4,743 4,449 6.6
30,226 31,454 -3.9
DTS 20 715 -97.2
449 9,453 -95.3
Escalade 1,123 914 22.9
7,117 7,859 -9.4
Escalade ESV 711 605 17.5
4,458 4,402 1.3
Escalade EXT 163 171 -4.7
977 1,067 -8.4
SRX 4,911 4,133 18.8
30,361 30,333 0.1
STS 7 132 -94.7
149 2,661 -94.4
XLR 0 0 ***.*
0 12 ***.*
XTS 1,739 0 ***.*
2,492 0 ***.*
Cadillac Total 13,417 11,119 20.7
76,229 87,241 -12.6

 

Cadillac Sales Summary

The Cadillac ATS is in production now, and will be in showrooms in late August or September, and in full sales mode in Sept/Oct.  It is planned to see at 5K / month or 60K/year.  I would like to see it at a 3-series like 9K/month.