Escalade, SRX continue to Shine for April Sales

Cadillac had an interesting April.  SRX SRX SRX was the order of the day, as sales of the Crossover were close to 1/2 of Cadillac sales for the month, at over 6K sold, up 40%.  Escalade continues a strong year, up over 100% for the month and for the year to date.  Overall Cadillac sales are now about even with last year.

A change for April was XTS sales were up over last month, showing some sedan strength.  The ATS and CTS continued with muted sales.  BMW meanwhile was up 9% at a new max of 26K vehicles for April, and has sold 105K vehicles in the US YTD (BMW Brand) vs half that for Cadillac.  Mercedes sold 32K vehicles in April, and is at 118K for the year.

  April (Calendar Year-to-Date)
January – April
  2015 2014 %Change Volume   2015 2014 %Change Volume  
ATS 2,119 2,737 -22.6   7,943 10,055 -21.0  
CTS 1,726 3,270 -47.2   6,362 10,929 -41.8  
ELR 104 61 70.5   415 241 72.2  
Escalade 1,945 877 121.8   6,771 3,100 118.4  
Escalade ESV 1,292 448 188.4   4,365 1,831 138.4  
Escalade EXT 0 2 ***.*   2 44 -95.5  
SRX 6,390 4,547 40.5   18,684 19,450 -3.9  
XTS 2,225 1,958 13.6   8,434 7,838 7.6  
Cadillac Total* 15,801 13,900 13.7   52,976 53,488 -1.0  

From the press release:

Cadillac

  • Cadillac deliveries in April were up 14 percent and the brand’s calendar-year-to-date sales are in line with 2014.
  • Escalade sales were up 144 percent. The SRX crossover saw a 41-percent increase and the XTS sedan was up 14 percent.

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