SRX and XT5 sales in the US broke 5K unit sales, a good month. Large car sales, CT6 and XTS, again doubled (3,261/1600) last year’s sales showing that buyers have a large appetite for full size Cadillacs.
US September Sales:
September | (Calendar Year-to-Date) | |||||||
January – September | ||||||||
2016 | 2015 | %Change Volume | 2016 | 2015 | %Change Volume | |||
ATS | 1,770 | 2,295 | -22.9 | 16,130 | 18,839 | -14.4 | ||
CT6 | 1,343 | 0 | ***.* | 5,391 | 0 | ***.* | ||
CTS | 1,503 | 1,319 | 13.9 | 12,148 | 14,253 | -14.8 | ||
ELR | 6 | 36 | -83.3 | 523 | 740 | -29.3 | ||
Escalade | 2,097 | 1,628 | 28.8 | 16,131 | 14,977 | 7.7 | ||
Escalade ESV | 1,653 | 1,181 | 40.0 | 10,556 | 10,153 | 4.0 | ||
Escalade EXT | 0 | 0 | ***.* | 0 | 2 | ***.* | ||
SRX | 440 | 6,849 | -93.6 | 21,786 | 50,712 | -57.0 | ||
XT5 | 4,608 | 0 | ***.* | 21,696 | 0 | ***.* | ||
XTS | 1,948 | 1,600 | 21.8 | 14,925 | 16,023 | -6.9 | ||
Cadillac Total | 15,368 | 14,908 | 3.1 | 119,286 | 125,699 | -5.1 |
World wide the ATS is doing better than in the US — with around 2/3 of the sales international. XT5 sales were good inside and outside the US, which means it is doing very well internationally.
Comparison of US to Non-US sales by Model:
Total | US | Non-US | |
ATS | 6,005 | 1,770 | 4,235 |
CT6 | 2,242 | 1,343 | 899 |
CTS | 1,808 | 1,503 | 305 |
ELR | 6 | 6 | 0 |
Escalade | 4,249 | 3,750 | 499 |
SRX | 636 | 440 | 196 |
XT5 | 9,421 | 4,608 | 4,813 |
XTS | 5,694 | 1,948 | 3,746 |
Cadillac Press release: World Wide Sales:
- Fourth consecutive month of double-digit increases
- New CT6 and XT5 register highest monthly sales since launch
- Average transaction prices in US top $53,000 mark
Cadillac sold 30,061 vehicles globally in September, an increase of 22.2 percent. This is the fourth consecutive month of double-digit percentage increases for Cadillac, the last three of which have topped 20 percent.
Both the XT5 crossover and the CT6 prestige sedan reached their highest sales since launch. Now firmly established as the brand’s top-selling product line, XT5 sold 9,421 units in September, a jump of 10.5 percent above the month prior. CT6 sales grew 19.9 percent compared to the previous month.
All other Cadillac product lines currently in production grew in September, including the Escalade (+28.4 percent), XTS luxury sedan (+29.7 percent), CTS (10.1 percent) and ATS (5.9 percent.)
Cadillac sales rose in its four of largest markets, led by a 63.1 percent increase in China. In the U.S., the brand experienced volume growth of 3.1% while continuing to earn a premium position in the marketplace. Cadillac average transaction prices topped $53,000 per unit (according to J.D. Power Information Network, Sept 25.) Cadillac sales also saw substantial growth in Canada, Europe, Middle East and South Korea. For the year to date, Cadillac global sales are up 6.7 percent.
“Our results show Cadillac is earning growth through a disciplined strategy built on a foundation of product substance,” said Cadillac President Johan de Nysschen. “Both products launched this year continue to gain momentum, as we elevate all aspects of our business to a more premium position globally.”
Cadillac sales in key regions appear in the table below.
GLOBAL SALES BY PRODUCT LINE | ||||||
Sep-16 | Sep-15 | % Change | YTD-16 | YTD-15 | % Change | |
ATS | 6,005 | 5,668 | 5.9 | 42,991 | 43,476 | (1.1) |
CTS | 1,808 | 1,642 | 10.1 | 14.524 | 16.616 | (12.6) |
XTS | 5,694 | 4,391 | 29.7 | 38,873 | 35,219 | 10.4 |
CT6 | 2,242 | 0 | NEW | 8,937 | 0 | NEW |
SRX | 636 | 9,562 | (93.3) | 37,314 | 73,308 | (49.1) |
XT5 | 9,421 | 0 | NEW | 37,436 | 0 | NEW |
Escalade | 4,249 | 3,309 | 28.4 | 31,656 | 29,620 | 6.9 |
ELR | 6 | 37 | (83.8) | 535 | 765 | (30.1) |
Other | 0 | 0 | – | 1 | 15 | (93.3) |
Total | 30,061 | 24,609 | 22.2 | 212,267 | 199,019 | 6.7 |
SALES BY REGION | ||||||
Sep-16 | Sep-15 | % Change | YTD-16 | YTD-15 | % Change | |
United States | 15,368 | 14,908 | 3.1 | 119,286 | 125,699 | (5.1) |
China* | 12,539 | 7,687 | 63.1 | 77,028 | 56,873 | 35.4 |
Canada | 1,264 | 1,172 | 7.8 | 8,751 | 8,932 | (2) |
Middle East | 374 | 347 | 7.8 | 3,042 | 3,801 | (20) |
Mexico | 146 | 160 | (8.8) | 1,273 | 1,271 | 0.2 |
EU- Russia** | 167 | 102 | 63.7 | 1,452 | 1,061 | 36.8 |
South Korea | 124 | 91 | 36.3 | 725 | 579 | 25.2 |
ROW | 79 | 142 | (44.3) | 710 | 803 | (11.6) |
Total | 30,061 | 24,609 | 22.2 | 212,267 | 199,019 | 6.7 |